There’s hardly anything worse for a company’s morale, according to Bruna Martinuzzi than a leader who practices the “Do as I say, not as I do” philosophy.
For example, the manager who tells everyone to stay late and finish the project, but leaves promptly at 5:00 pm to golf. How can anyone trust a leader who talks about one thing, but does another? Leading by example, is the most potent form of leadership. This is why effective and inspirational leaders model the way for others to follow.
Great leaders push their people forward with excitement, inspiration, trust, and vision. To become one of the great leaders, it takes the strength of character and a firm commitment to do the right thing, at the right time, for the right reason. This means doing what you say when you say it and creating an environment of trust that allows everyone to produce their very best work.
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