When the majority of your employees believe the primary purpose of their organization is to make money, that organization is destined for mediocrity. To remain relevant in today’s business landscape, companies have to be more than just instruments for generating money. Companies need to recognize the impact their business can have on the lives of many people.
Great companies think differently, and great companies recognize the importance of using social logic to grow and inspire their people, and their company to become more than a place to make money. Purpose-led companies usually have strong employee engagement. When people are inspired by something much bigger than their own self-preservation, great things happen. When you inspired purpose in every nook and cranny of the organization, your employees will feel inspired every day and perform at heights you never ever imagine.